How CORE4 Cut Cost Per Lead By 63% For Gain Wellness Center
The Results
63% Lower CPL
3.4x Higher CVR
CORE4 Growth is incredibly organized, responsive, and goes above and beyond to give clear, actionable insights. They’ve made the entire process seamless and truly feel like an extension of our own team
⚠️ Why Their Strategy Wasn't Working ⚠️
Broad Targeting Was Attracting Unqualified Leads – Their paid ads were only reaching low-intent leads who weren’t ready to book an appointment
Website Was Outdated – Visitors were landing on a cluttered, outdated website built on GoDaddy Website Builder with no clear call to action. This led to high drop-off rates.
Follow-Ups Were Slow or Non-Existent – Leads that didn’t book immediately were getting lost. No nurture sequences for missed calls or cold leads. No system in place to bring leads back.
💡 How We Cut Costs Per Lead & Increased coNVERSIONS 💡
Laser-Focused Audience Targeting – Restructured paid ads strategy by creating multiple ad groups for each service they offered
Built High-Converting Landing Pages On WordPress – Instead of sending traffic to a homepage, we designed landing pages with clear messaging and trust signals to drive conversions
CRM Setup For Automated Lead Nurturing – Automated SMS and email follow-up system to instantly respond to inquiries, nurture cold leads, and bring back leads who didn’t book right away
Retargeting Campaigns to Capture Missed Opportunities – We implemented custom retargeting ads across Google & Meta to stay in front of warm leads and remind them to book