How CORE4 Built Gain Wellness A $92,000 Revenue Engine In 60 Days

Gain Wellness came to CORE4 Growth after months of wasted ad spend, high lead costs, and no visibility into what was actually working. Their previous agency reported strong results on paper, but under the hood, the system was leaking money and missing real patients.

Within just 60 days, CORE4 Growth rebuilt their funnel from the ground up—driving $92,000+ in revenue, lowering CPL by 67%, and achieving a 22.3x return on ad spend.

Audit & Discovery

• Broken Conversion Tracking: The reported 25 “leads” per month were mostly bots, spam, or junk—not qualified patients.
• Outdated Website: The site lacked visuals, CTAs, and structure. No landing pages were used to guide conversion.
• Poor Ad Targeting: All traffic was sent to a generic homepage with no intent-matching or service relevance.
• Unsustainable CPL: At $378 per lead with $0 in return, the funnel was bleeding cash.
• No CRM or Automation: Leads were sent to an email inbox with zero nurturing or pipeline tracking.
• No Follow-Up System: Missed calls or cold leads were never re-engaged—leading to a major drop-off.

Our Solutions

• Website Rebuild: Migrated from GoDaddy to WordPress with a modern, conversion-optimized design.
• Landing Pages: Created A/B tested, service-specific landing pages designed to capture and convert high-intent traffic.
• Google Ads Restructure: Built segmented campaigns around long-tail keywords, matched to service pages.
• CRM Deployment: Integrated a full sales CRM with custom dashboards for marketing and sales metrics.
• Automated Lead Nurture: Implemented workflows for follow-up, reactivation, and educational drip content segmented by lead type.
• Real-Time Dashboards: Provided 24/7 visibility into CPL, ROAS, CTR, close rate, and revenue per channel.

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Verified Leads:

• Before CORE4: 5
• After CORE4: 33

Ad Spend:

• Before CORE4: $1,400
• After CORE4: $3,993

Return on Ad Spend (ROAS):

• Before CORE4: 0x
• After CORE4: 22.3x

Cost Per Click (CPC):

• Before CORE4: $5.63
• After CORE4: $2.24

Cost Per Lead (CPL):

• Before CORE4: $378
• After CORE4: $121

Click-Through Rate (CTR):

• Before CORE4: 3.94%
• After CORE4: 6.74%

Impression Share:

• Before CORE4: 12%
• After CORE4: 65%

Revenue Generated:

• Before CORE4: $0
• After CORE4: $92,000+

Average Deal Size:

• Before CORE4: $0
• After CORE4: $5,229

Sales CRM:

• Before CORE4: Not in place
• After CORE4: Fully implemented

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